Oral history interview with Frank Stanton, 1996


Stanton, Frank, 1908-2006 (Interviewee)
Clark, Mary Marshall (Interviewer)
Oral history interview with Frank Stanton, 1996
Born 1908 Muskegon, Michigan; grew up Dayton, Ohio; high-responsibility high school job at Metropolitan Company, local department store; BA, Ohio Wesleyan university, 1930; marriage to Ruth Stephenson; PhD in Psychology, Ohio State University, 1934; Radio market research--invention of instrument to measure radio listening behavior; Research Department at CBS, 1935; promotion to President in 1946 by CEO William Paley; research work with psychologist Paul Lazarsfeld; early television inventions, programming, advertising; News vs. Entertainment; Edward R. Murrow; CBS Reports; Center for Advanced Study in Behavioral Sciences; RAND Corporation; "The Selling of the Pentagon" and issues of Freedom of Press; balance of power with William Paley; lobbying work to change the Federal Communications Act to allow televised presidential debates; 1960 presidential election; confidential government work and conflict of roles of government insider and broadcaster; relationship with Lyndon Baines Johnson and other Presidents; building of Black Rock; cable television and Viacom; AEA Investors group; Columbia Records; broadcast news; American Red Cross chairmanship; Harvard University trusteeship; effects of technology on modern media; memories of wife
Collection Name
Individual interviews oral history collection
Executives; Television--History; Radio--History; Stanton, Frank, 1908-2006; Columbia Broadcasting System, Inc
oral histories
Physical Description
771 pages
Note (Biographical)
Media Executive
Interviewed by Mary Marshall Clark in New York City between March 5, 1991 and April 2, 1996
This interview is featured in Columbia University Libraries’ Notable New Yorkers website. Notable New Yorkers was a project of Columbia University Libraries Digital Program. The original website was developed by Columbia University Digital Knowledge V entures and published in 2006
Note (Provenance)
Frank Stanton, Gift 1996
Library Location
Columbia Center for Oral History, Columbia University
Browse Location’s Digital Content
Catalog Record
Also In
Oral History Archives at Columbia
Time-Based Media
Time-Based Media
Persistent URL
Related URLs
Available digital content for this interview.