Reminiscences of Warren Lynch, 1955

 

Name
Lynch, Warren, 1915-1977 (Interviewee)
Starr, Louis Morris, 1917-1980 (Interviewer)
Title
Reminiscences of Warren Lynch, 1955
Abstract
Education; early experience in advertising; Book-of-the-Month Club: advertising decisions, reputation, book selections, media choice for advertising; relationship of Book-of-the-Month Club selections to Landmark selections; circularizing; space advertising; judges of the Book-of-the-Month Club
Collection Name
Book-of-the-Month Club project
Subjects
Publishers and publishing; Book clubs (Discussion groups); Book industries and trade; Advertising campaigns; Lynch, Warren, 1915-1977; Book-of-the-Month Club
Format
oral histories
Genre
Interviews
Date
1955
Physical Description
28 pages
Note (Biographical)
Publishing executive
Note
Interviewed by Louis M. Starr
Language
English
Library Location
Columbia Center for Oral History, Columbia University
Browse Location’s Digital Content
Catalog Record
17017508
Also In
Oral History Archives at Columbia
Time-Based Media
Time-Based Media
Persistent URL
https://dx.doi.org/10.7916/9b5h-0j35
Related URLs
Available digital content for this interview.